Collection: ModelRock Lashes

The brand was founded by Australian entrepreneur Raelene who was disappointed by the choice of false eyelashes available on the market. She felt they didn't look natural and the range of colours and styles available were limited. So she set about creating her own range by cutting up strands of hair on the kitchen table. Today the company has become one of the fastest-growing makeup brands in Australia and the range has grown to encompass other makeup such as lipstick and mascara.

Despite rapid growth, the brand remains faithful to Raelene's original vision of creating makeup products which are innovative, fashionable and easy to apply. As a result, the company invests heavily in research and has developed its own formulations to help solve issues found with other makeup brands. So it's no wonder this brand has become a firm favourite with professional makeup artists around the world.

The ModelRock range has come a long way from the luxurious lashes the brand is famous for. Today a whole collection of cosmetics is available including lipstick, foundation, eyeliner and pomade. They also produce a range of accessories such as applicators, eyelash curlers and sponges.

And each product proudly displays the VEGAN + CRUELTY-FREE logo which ensures that no product was tested on animals or uses animal fur. All false lashes in the range use either sterilised human hair or synthetic hair developed in the lab.

So why not experience the ModelRock difference for yourself and check out our range of ModelRock lashes and makeup today.

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